Jargon Map
1,737 terms
A wiki of the working vocabulary of tech startups and SaaS, linked by field and relation.
A
- A/B Test
- A/B Testing Tool
- AARRR
- AARRR Stages
- Above the Fold
- Absolute Metric
- Accelerator
- Acceptance Criteria
- Access Review
- Accessibility
- Accessibility Law
- Accessible Rich Internet Applications
- Accordion
- Account Executive
- Account Manager
- Account-based Marketing
- Accountant
- Accounts Receivable
- Accrual Accounting
- ACID
- Acquihire
- Acquisition
- Acquisition Channel
- Action Item
- Activation
- Activation Stage
- Active
- Ad Fatigue
- Ad Format
- Ad Metrics
- Ad Pricing Model
- Ad Targeting
- Adaptive Design
- Add-on
- Adoption
- Advertising Regulation
- Advisor
- Advocacy
- Affiliate Marketing
- Affordance
- Agent
- Agile
- Agile Coach
- Agile Estimation
- Agile Manifesto
- Aha Moment
- AI Act
- AI Bias
- AI Engineering
- AI Governance
- AI Overview
- AIDA Model
- Alerting
- Alias Token
- Alignment
- Alimtalk
- All-hands
- Alpha
- Alt Text
- Ambassador
- Analysis Method
- Analytical Data Store
- Analytics Engineer
- Anchor Text
- Angel Investor
- Annual Plan
- Annual Plan
- Annual Recurring Revenue
- Anomaly Detection
- Anonymization
- Answer Engine Optimization
- Answer Extractability
- Anti-dilution
- API Gateway
- API Product
- API Versioning
- App Install Ad
- App Store Optimization
- App Tracking Transparency
- Application Performance Monitoring
- Application Programming Interface
- Application Security
- Architecture Decision Record
- Artifact
- Asset Inventory
- Asset-light Model
- Assignee
- Assisted Onboarding
- Asynchronous Communication
- At-risk User
- Atom
- Atomic Design
- Attractive Quality
- Attribution
- Attribution Window
- Attrition
- Audit
- Authentication
- Authorization
- Auto Layout
- Auto Renewal
- Auto-renewal Clause
- Autonomy
- Autoscaling
- Avatar
- Average Deal Size
- Average Revenue per Account
- Average Revenue per User
B
- Backend
- Backend Developer
- Backfill
- Background Job
- Backlink
- Backlog Refinement
- Backward Compatibility
- Badge
- Bait and Switch
- Balance Sheet
- Banner
- BANT
- Base Salary
- Batch Processing
- Battlecard
- Beachhead Market
- Benchmarking
- Benefits
- BI Analyst
- Bidding Strategy
- Bikeshedding
- Billing Model
- Billing Operations
- Blameless Postmortem
- Blocker
- Blog Post
- Blue Ocean
- Blue-Green Deployment
- Board Deck
- Board Meeting
- Board of Directors
- Bonus
- Bottleneck
- Bottom of Funnel
- Bottom-up Adoption
- Bowling Alley
- Boy Scout Rule
- Branch
- Brand
- Brand Awareness
- Brand Designer
- Brand Equity
- Brand Guideline
- Brand Identity
- Brand Lift
- Brand Marketer
- Brand Recall
- Breach Notification
- Breadcrumb
- Break-even Point
- Breaking Change
- Breakpoint
- Bridge Financing
- Bridge Round
- Brooks's Law
- Browser Extension
- Buddy System
- Budget
- Buffer
- Bug
- Build
- Build-Buy-Partner
- Build-Measure-Learn
- Bundler
- Burn Multiple
- Burn Rate
- Burndown Chart
- Burnout
- Burnup Chart
- Business Continuity
- Business Development Representative
- Business Logic
- Business Model
- Business Model Canvas
- Business Registration
- Business Regulation
- Business Review
- Business Rule
- Business to Business
- Business to Business to Consumer
- Business to Consumer
- Business to Government
- Business Type
- Button
- Button Label
- Buyer Persona
- Buying Committee
C
- CAC Payback Period
- Caching
- Calibration
- Call to Action
- Canary Release
- Cancellation Flow
- Cancellation Survey
- Canonical Tag
- Capacity Planning
- Capital Expenditure
- Capitalization Table
- Card
- Card Sorting
- Career Framework
- Cascading Goals
- Cascading Style Sheets
- Case Study
- Cash Flow Statement
- Cash Management
- Category Creation
- Causation
- Certification
- Champion
- Change Failure Rate
- Changelog
- Channel Fit
- Channel Mix
- Channel Sales
- Channel Saturation
- Chapter
- Chargeback
- Chasm
- Chatbot
- Checkbox
- Chief Executive Officer
- Chief Financial Officer
- Chief Human Resources Officer
- Chief Information Security Officer
- Chief Marketing Officer
- Chief Operating Officer
- Chief Product Officer
- Chief Revenue Officer
- Chief Technology Officer
- Chip
- Churn
- Churn Prevention
- Churn Reason
- Churn Signal
- Churned MRR
- Citability
- Classification
- Click-through Rate
- Click-to-Open Rate
- Clickable Dummy
- Client-side Rendering
- Client-side Tracking
- Cliff
- Closed Beta
- Closed Lost
- Closed Won
- Closing
- Cloud
- Clustering
- Co-design
- Co-founder
- Code Quality
- Code Review
- Code Smell
- Code Splitting
- Cognitive Walkthrough
- Cohesion
- Cohort Analysis
- Cohort Retention
- Cold Call
- Cold Email
- Cold Start
- Cold Start Problem
- Collaboration Mode
- Collective Code Ownership
- Color
- Color Blindness
- Color Model
- Color Palette
- Column
- Combobox
- Commission
- Commit
- Common Stock
- Community Building
- Company Priority
- Comparable Analysis
- Compensation
- Competitive Advantage
- Competitive Analysis
- Competitive Intelligence
- Competitive Matrix
- Competitor Objection
- Competitor-based Pricing
- Completeness
- Compliance Manager
- Component
- Component Library
- Component Spec
- Component Token
- Compounding Growth
- Compression
- Concierge MVP
- Concurrency
- Cone of Uncertainty
- Confidence
- Confidence Interval
- Confirmshaming
- Conformance Level
- Confounding Variable
- Consent
- Consultative Selling
- Consumer Protection
- Container
- Content Audit
- Content Delivery Network
- Content Loop
- Content Marketer
- Content Marketing
- Content Quality
- Content Repurposing
- Content Strategy
- Context Switching
- Context Window
- Contextual Targeting
- Contingency Plan
- Continuous Delivery
- Continuous Deployment
- Continuous Discovery
- Continuous Integration
- Continuous Integration and Delivery
- Contract Term
- Contracting
- Contracting Practice
- Contraction
- Contrast
- Contrast Ratio
- Contribution Margin
- Control
- Control Group
- Conversion Rate
- Conversion Rate Optimization
- Conversion Tracking
- Convertible Note
- Conway's Law
- Cookie Consent
- Copyleft
- Copyright
- Core Time
- Core Values
- Core Web Vitals
- Corner Radius
- Corporate Strategy
- Correlation
- Cost of Delay
- Cost of Goods Sold
- Cost per Action
- Cost per Click
- Cost per Install
- Cost per Lead
- Cost per Mille
- Cost per View
- Cost Structure
- Cost-plus Pricing
- Counter Metric
- Counter Offer
- Coupling
- Crawl Budget
- Crawling
- Creative Testing
- Credibility
- Credit Model
- Crisis Communication
- CRM Marketer
- CRM Marketing
- Cron Job
- Cross-border Transfer
- Cross-browser Compatibility
- Cross-functional Team
- Cross-sell
- Cross-site Request Forgery
- Cross-site Scripting
- Crunch
- Culture Interview
- Cumulative Flow Diagram
- Cumulative Layout Shift
- Custom Audience
- Customer Acquisition Cost
- Customer Advisory Board
- Customer Concentration Risk
- Customer Data Platform
- Customer Education
- Customer Effort
- Customer Effort Score
- Customer Health
- Customer Interview
- Customer Journey
- Customer Journey Map
- Customer Lifecycle
- Customer Onboarding
- Customer Relationship Management
- Customer Satisfaction Score
- Customer Story
- Customer Success
- Customer Success Manager
- Customer Success Metrics
- Cycle Time
D
- DACI
- Daily Active Users
- Daily Scrum
- Dark Agile
- Dark Launch
- Dark Mode
- Dark Pattern
- Dashboard
- Data Analyst
- Data and Analytics
- Data Catalog
- Data Controller
- Data Engineer
- Data Governance
- Data Lake
- Data Lineage
- Data Loss
- Data Mart
- Data Minimization
- Data Pipeline
- Data Processing Agreement
- Data Processor
- Data Protection Officer
- Data Quality
- Data Scientist
- Data Subject
- Data Validation
- Data Visualization
- Data Warehouse
- Database
- Database Index
- Database Schema
- Date Picker
- DAU/MAU Ratio
- Deadline Pressure
- Deal
- Deal Stage
- Decision Maker
- Decision Making
- Decision Record
- Decline
- Default State
- Deferred Revenue
- Define
- Definition of Done
- Deliverability
- Delivery Manager
- Delivery Risk
- Demand Generation
- Demo
- Demographic Targeting
- Denormalization
- Deployment Frequency
- Deprecation
- Descriptive Analysis
- Design
- Design Critique
- Design Debt
- Design Deliverable
- Design Engineer
- Design Handoff
- Design Lead
- Design Pattern
- Design Process
- Design QA
- Design Review
- Design Sprint
- Design System
- Design System Governance
- Design Thinking
- Design Token
- Design Tool
- Desirability
- Desk Research
- Desktop App
- Detractor
- Development Team
- DevOps Engineer
- Diagnostic Analysis
- Diary Study
- Differentiation
- Digital PR
- Dilution
- Dimension Table
- Dimensional Modeling
- Direct Traffic
- Disabled
- Disagree and Commit
- Discount Policy
- Discounted Cash Flow
- Discovery Call
- Display Ad
- Dispute Resolution
- Disqualification
- Disruptive Innovation
- Distributed Tracing
- Diversification
- Diversity, Equity, Inclusion
- Document Object Model
- Documentation First
- Doherty Threshold
- Domain Authority
- Domain Name System
- Domain-driven Design
- Don't Repeat Yourself
- DORA Metrics
- Dormant User
- Dotted Line
- Double Diamond
- Double-sided Incentive
- Down Round
- Downgrade
- Drag and Drop
- Drag-along Right
- Drawer
- Drill-down
- Drip Campaign
- Dual-track Agile
- Due Date
- Due Diligence
- Dunning
- Duplicate Content
- Duration
E
- E-commerce Act
- E-E-A-T
- Early Access Program
- Early Adopter
- Early Majority
- Early Stage
- Earned Media
- Easing
- EBITDA
- Ebook
- Edge Case
- Edge Computing
- Editorial Calendar
- Efficiency
- Effort
- Electronic Financial Transactions Act
- Elevation
- Email Marketing
- Embargo
- Embedding
- Emotional Job
- Empathize
- Employee Lifecycle
- Employee Net Promoter Score
- Employee Onboarding
- Employee Referral
- Employee Retention
- Employer Branding
- Empty State
- Empty State Copy
- Empty State Onboarding
- Encryption
- End of Life
- End-to-End Test
- Engagement
- Engagement Rate
- Engagement Survey
- Engineering
- Engineering Manager
- Enterprise
- Enterprise Sales
- Environment
- Environment Variable
- Environmental, Social, Governance
- Epic
- Equity Compensation
- Error Budget
- Error Message
- Error Prevention
- Error State
- Error Tracking
- Escalation
- Escalation Path
- Eval
- Event
- Event Property
- Event Tracking
- Event-driven Architecture
- Evergreen Content
- Evidence
- Exception Policy
- Exit
- Exit Interview
- Expansion
- Expansion MRR
- Expansion Revenue
- Experiment Backlog
- Experiment Log
- Experiment Toggle
- Experiment Velocity
- Experimentation
- Extract-Load-Transform
- Extract-Transform-Load
- Extreme Programming
- Eye Tracking
F
- Faceted Filter
- Fact Table
- FAQ
- Feasibility Risk
- Feature
- Feature Adoption Rate
- Feature Flag
- Feature Gating
- Feature Request
- Featured Snippet
- Feedback
- Feedback
- Feedback Channel
- Feedback Loop
- Feel-Felt-Found
- Field Research
- Field Sales
- Figma
- Finance
- Finance Manager
- Financial Forecast
- Financial Planning and Analysis
- Financial Statements
- Findability
- Fine-tuning
- Firefighting
- First Click Test
- First Response Time
- First Value Milestone
- First-party Data
- First-touch Attribution
- Fitts's Law
- Five Second Test
- Fixture
- Flaky Test
- Flattening Retention Curve
- Flexible Hours
- Flow Chart
- Flow Efficiency
- Flywheel
- Focus
- Focus Factor
- Focus Ring
- Focus Strategy
- Font Fallback
- Font Weight
- Force Majeure
- Forced Continuity
- Foreign Key
- Formatter
- Founder
- Four Big Risks
- Free Trial
- Freemium
- Frequency
- Freshness
- Friction
- Frontend
- Frontend Developer
- Full-stack Developer
- Functional Job
- Functional Organization
- Functional Requirement
- Functional Spec
- Fundraising
- Funnel Analysis
- Funnel Leak
G
- Gamification
- Gatekeeper
- General Availability
- General Data Protection Regulation
- General Partner
- Generative Engine Optimization
- Geo Targeting
- Gestalt Principles
- Gesture
- Git
- Git Flow
- Global Navigation
- Global Token
- Go-to-Market
- Go-to-Market Strategy
- Goal Setting
- Goodhart's Law
- Governance
- Governing Law
- Grace Period
- Graceful Degradation
- GraphQL
- Grid System
- Gross Margin
- Gross Revenue Retention
- Growth
- Growth Accounting
- Growth Analytics
- Growth Engineer
- Growth Experiment
- Growth Hypothesis
- Growth Lead
- Growth Loop
- Growth Marketer
- Growth Model
- Growth PM
- Growth Sprint
- Growth Stage
- Growth Stage
- Growth Team
- gRPC
- Guardrail
- Guerrilla Test
- Guest Posting
- Guild
- Gutter
H
- Habit Moment
- Hallucination
- Hamburger Menu
- Happy Path
- Hard Paywall
- Hashing
- Head Keyword
- Headcount
- Heading Structure
- Health Score
- HEART Framework
- Heatmap
- Help Document
- Heuristic Evaluation
- Hexagonal Architecture
- Hick's Law
- High-fidelity Prototype
- Hiring
- Hiring Manager
- Holdout
- Hook Model
- Horizontal Scaling
- Hotfix
- Hover
- HR Business Partner
- HR Manager
- hreflang
- HTTP Method
- Human in the Loop
- Human Interface Guidelines
- Hybrid Work
- Hydration
- HyperText Markup Language
- Hypothesis
I
- ICE Scoring
- Iconography
- Ideal Customer Profile
- Ideal Deal Profile
- Ideate
- Ideation Stage
- Idempotency
- Idempotent Pipeline
- Identity Resolution
- Illustration
- Image Alt
- Image Optimization
- Impact
- Impression
- In-app Message
- In-house Counsel
- Inbound Application
- Inbound Marketing
- Incident
- Incident Management
- Incident Response Plan
- Income Statement
- Increment
- Incremental Development
- Incremental Static Regeneration
- Incrementality
- Indemnification
- Indexing
- Indifferent Quality
- Indirect Competitor
- Individual Contributor Track
- Individual Development Plan
- Infinite Scroll
- Influencer Marketing
- Information Architecture
- Infrastructure
- Infrastructure as a Service
- Infrastructure as Code
- Initial Public Offering
- Initiative
- Innovation Management
- Innovator
- Innovator's Dilemma
- Input Metric
- Inside Sales
- Instance
- Integration Partner
- Integration Test
- Intellectual Property
- Interaction Design
- Interaction Designer
- Interaction to Next Paint
- Interest Targeting
- Internal Enablement
- Internal Link
- Internal Mobility
- Internationalization
- Intrapreneurship
- Introduction
- INVEST
- Investor Deck
- Invite Flow
- Invoice
- Involuntary Churn
- ISMS-P
- ISO/IEC 27001
- Issue
- Iterative Development
J
K
L
- Label
- Labeling
- Labor Law
- Laggard
- Lagging Indicator
- Land and Expand
- Landing Page
- Landing Page MVP
- Large Language Model
- Large-Scale Scrum
- Largest Contentful Paint
- Last-touch Attribution
- Late Majority
- Launch Checklist
- Launch Plan
- Launch Tier
- Layered Architecture
- Layoff
- Layout
- Lazy Loading
- Lead
- Lead Magnet
- Lead Nurturing
- Lead Scoring
- Lead Time
- Lead Time for Changes
- Leading Indicator
- Leaky Bucket
- Lean
- Lean Startup
- Learnability
- Legal and Security
- Legitimate Interest
- Letter Spacing
- License Compliance
- Lifecycle Marketing
- Lifetime Value
- Liked-Learned-Lacked-Longed for
- Limitation of Liability
- Limited Partner
- Line Height
- Link Building
- Linter
- Liquidation Preference
- llms.txt
- Load Balancer
- Load Test
- Loading State
- Local Maximum
- Local Navigation
- Local SEO
- Localization
- Logging
- Logo
- Logo Churn
- Long-tail Keyword
- Lookalike Audience
- Low-fidelity Prototype
- LTV to CAC Ratio
M
- Machine Learning
- Macro
- Magic Number
- Manager Track
- Marketing
- Marketing Automation
- Marketing Channel
- Marketing Consent
- Marketing Dashboard
- Marketing Funnel
- Marketing Manager
- Marketing Measurement
- Marketing Mix
- Marketing Mix Modeling
- Marketing Operations
- Marketing Privacy Regulation
- Marketing Qualified Lead
- Marketing Strategy
- Marketing Technology
- Marketplace
- Mart Layer
- Master Service Agreement
- Material Design
- Matrix Organization
- Maturity
- Mean
- Mean Time Between Failures
- Mean Time to Recovery
- MEDDIC
- Media Kit
- Media Relations
- Median
- Meeting Hygiene
- Mega Menu
- Memorability
- Memorandum of Understanding
- Memory Leak
- Mental Model
- Merge
- Merge Conflict
- Mergers and Acquisitions
- Message Queue
- Messaging
- Messaging House
- Meta Description
- Metric
- Metric Definition
- Metric Tree
- Metrics
- Micro-interaction
- Microcopy
- Microservices
- Middle of Funnel
- Middleware
- Migration
- Migration Guide
- Milestone
- Miller's Law
- Minimum Detectable Effect
- Minimum Lovable Product
- Minimum Marketable Product
- Minimum Viable Product
- Mission
- ML Engineer
- MLOps
- Moat
- Mob Programming
- Mobile App
- Mobile Developer
- Mobile First
- Mobile Friendliness
- Mobile Measurement Partner
- Mock
- Mockup
- Modal
- Model Context Protocol
- Model Drift
- Model Transparency
- Moderated Test
- Modular Monolith
- Molecule
- Moment of Truth
- Monolith
- Monorepo
- Monthly Active Users
- Monthly Plan
- Monthly Recurring Revenue
- Moodboard
- Moonshot
- MoSCoW
- Motion Design
- Multi-factor Authentication
- Multi-tenancy
- Multi-touch Attribution
- Multiple
- Multivariate Test
- Must-be Quality
N
- N-day Retention
- N+1 Problem
- Nagging
- Naming
- Naming Convention
- Native Ad
- Navigation
- Negotiation
- Net Income
- Net New MRR
- Net Promoter Score
- Net Revenue Retention
- Network Effect
- Neutral Color
- New Business Development
- New MRR
- Newsletter
- Nexus
- Nielsen's Heuristics
- No Estimates
- Non-disclosure Agreement
- Non-functional Requirement
- Normalization
- North Star Decomposition
- North Star Metric
- NoSQL
- Notification Fatigue
- Notification Strategy
- Novelty Effect
- Now-Next-Later
O
- OAuth
- Object-Relational Mapping
- Objection Handling
- Objective
- Objectives and Key Results
- Observability
- Off-page SEO
- Offboarding
- Offer
- Offer Acceptance Rate
- Omnichannel
- On-call
- On-page SEO
- On-premise
- Onboarding
- Onboarding Checklist
- Onboarding Specialist
- One-dimensional Quality
- One-on-one
- One-pager
- One-sheeter
- Online Sales Report
- Open Beta
- Open Rate
- Open Source License
- OpenAPI Specification
- Operable
- Operating Expenses
- Operating Profit
- Opportunity
- Opportunity Scoring
- Opportunity Solution Tree
- Opt-in
- Opt-in Trial
- Opt-out
- Opt-out Trial
- Optimistic UI
- Option Pool
- Orchestration
- Org Chart
- Organic Acquisition
- Organic Channel
- Organic CTR
- Organic Social
- Organism
- Organizational Culture
- Organizational Structure
- Original Equipment Manufacturer
- Out of Scope
- Outbound Marketing
- Outcome-based Roadmap
- Outlier
- Output Metric
- Overfitting
- OWASP Top 10
- Owned Media
P
- p-value
- Pagination
- Paid Acquisition
- Paid Loop
- Paid Media
- Pain Point
- Pair Programming
- Paper Prototype
- Parkinson's Law
- Participant Recruiting
- Partnership
- Passive
- Patent
- Path Analysis
- Pattern Library
- Pay Band
- Payback Period
- Payload
- Payment Gateway
- Paywall
- Peeking Problem
- Peer Review
- Penetration Test
- People
- People Operations
- Perceivable
- Percentage Rollout
- Percentile
- Perceptual Map
- Performance Improvement Plan
- Performance Management
- Performance Marketer
- Performance Marketing
- Performance Review
- Permission Toggle
- Persona
- Personal Data Protection
- Personal Information Protection Act
- Personalization
- Personally Identifiable Information
- PESTEL Analysis
- Phishing Drill
- Pillar Page
- Pilot
- Pilot Contract
- Pipeline
- Pipeline Coverage
- Pitch Deck
- Pivot
- Placeholder
- Planning Cycle
- Planning Poker
- Platform
- Platform as a Service
- Platform Guideline
- Platform PM
- PLG Tactics
- Polyfill
- Popover
- Porter's Five Forces
- Positioning
- Positioning Statement
- Post-money Valuation
- Post-PMF
- Postback
- Postmortem
- Power User
- Power User Curve
- PR/FAQ
- Pre-money Valuation
- Pre-PMF
- Pre-seed
- Preboarding
- Precision and Recall
- Predictive Analysis
- Preference Test
- Preferred Stock
- Prefetch
- Press Release
- Preview Deployment
- Price Anchoring
- Price Objection
- Pricing
- Primary Color
- Primary Key
- Principle of Least Privilege
- Prioritization
- Privacy Policy
- Privacy Zuckering
- Probation Period
- Problem Statement
- Product
- Product Analyst
- Product Backlog
- Product Demo
- Product Designer
- Product Discovery
- Product Form Factor
- Product Life Cycle
- Product Manager
- Product Marketing
- Product Marketing Manager
- Product Metrics
- Product Owner
- Product Policy
- Product Portfolio
- Product Positioning
- Product Principles
- Product Qualified Lead
- Product Requirements Document
- Product Roadmap
- Product Strategy
- Product Tour
- Product Vision
- Product-Led Growth
- Product-Market Fit
- Product-oriented Organization
- Profitability
- Progress Indicator
- Progressive Delivery
- Progressive Disclosure
- Progressive Enhancement
- Progressive Profiling
- Progressive Web App
- Promoter
- Promotion
- Prompt Engineering
- Proof of Concept
- Proposal
- Props Drilling
- Proration
- Prospect
- Prospecting
- Proto-persona
- Prototype
- Prototype
- Psychological Safety
- Public Relations
- Pull Request
- Pull System
- Purchase Order
- Purpose Limitation
- Push Notification
Q
R
- Race Condition
- RACI Matrix
- Radical Candor
- Radio Button
- Ramp-up Time
- Randomization
- Rate Limiting
- Ratio Metric
- Raw Layer
- Reach
- Reach
- Reactivation Campaign
- Rebase
- Rebranding
- Recommendation
- Recruiter
- Red Account
- Redirect
- Redline
- Reduced Motion
- Refactoring
- Reference Call
- Reference Check
- Referral
- Referral Growth
- Referral Program
- Refund
- Regression
- Regression Test
- Regulatory Risk
- Relational Database
- Relative Estimation
- Release
- Release Communication
- Release Note
- Release Toggle
- Release Train
- Remote Work
- Renewal
- Renewal Forecast
- Reorganization
- Replication
- Report
- Reporting Line
- Repository
- Representational State Transfer
- Reproduction Steps
- Reputational Risk
- Request for Comments
- ResearchOps
- Reseller
- Resolution Time
- Resource Allocation
- Responsive Design
- Restricted Stock Unit
- Resurrected User
- Retargeting
- Retention
- Retention Analysis
- Retention Curve
- Retention Management
- Retention Period
- Retention Stage
- Retrieval-Augmented Generation
- Retrospective
- Return on Ad Spend
- Revenue
- Revenue
- Revenue Churn
- Revenue Model
- Revenue Operations
- Reverse Proxy
- Reverse Quality
- Reverse Trial
- RFM Analysis
- RICE Scoring
- Rich Snippet
- Right to Access
- Right to Erasure
- Risk Management
- Roach Motel
- robots.txt
- Robust
- ROI Calculator
- Role-based Access Control
- Rollback
- Rolling Deployment
- Rolling Retention
- Root Cause Analysis
- Row Level Security
- Rule of 40
- Runway
S
- SaaS Metrics
- Sabbatical
- Safe Area
- Sales
- Sales Cadence
- Sales Collateral
- Sales Cycle
- Sales Development Representative
- Sales Enablement
- Sales Engineer
- Sales Forecast
- Sales Handoff
- Sales Motion
- Sales Operations
- Sales Pipeline
- Sales Playbook
- Sales Qualified Lead
- Sales Stack
- Sales Velocity
- Sales-Led Growth
- Sample
- Sample Ratio Mismatch
- Sample Size
- Sandbagging
- Satisfaction Metrics
- Save Offer
- Scalability
- Scale-up
- Scaled Agile Framework
- Scaling Framework
- Schema.org Markup
- Scope
- Scope Creep
- Screen Definition
- Screen Reader
- Screening
- Scrum
- Scrum Master
- Scrum of Scrums
- Sean Ellis Test
- Search Ad
- Search Engine Optimization
- Search Engine Results Page
- Search Intent
- Search UX
- Search Volume
- Seat Expansion
- Seat-based Pricing
- Secret Management
- Security Compliance
- Security Engineer
- Security Governance
- Security Policy
- Security Questionnaire
- Security Training
- Seed Round
- Segment Analysis
- Segmentation
- Segmentation
- Segmentation-Targeting-Positioning
- Select
- Selection Bias
- Selective Working Hours
- Self-organizing Team
- Self-serve Analytics
- Self-serve Onboarding
- Self-serve Signup
- Semantic Color
- Semantic Markup
- Semantic Versioning
- Series A
- Series B
- Server
- Server-side Rendering
- Server-side Tracking
- Serverless
- Service Blueprint
- Service Level Agreement
- Service Level Indicator
- Service Level Objective
- Serviceable Available Market
- Serviceable Obtainable Market
- Session
- Session
- Session Replay
- Setup Moment
- Severance
- Severity
- Sharding
- Shareholder
- Shareholders Meeting
- Short-form Video
- Sidebar
- Signifier
- Signup Flow
- Simple Agreement for Future Equity
- Simple Design
- Simpson's Paradox
- Single Page Application
- Single Point of Failure
- Single Sign-On
- Single Source of Truth
- Single-tenancy
- Single-threaded Owner
- Site Reliability Engineer
- Sitemap
- Skeleton UI
- Slider
- Small and Medium Business
- SMART Goal
- Smoke Test
- Snackbar
- SOC 2
- Social Ad
- Social and Community
- Social Job
- Social Listening
- Social Login
- Social Proof
- Soft Launch
- Soft Paywall
- Software Architecture
- Software as a Service
- Software Development Kit
- SOLID Principles
- Solution Selling
- Sourcing
- Spacing Scale
- Span of Control
- Specification
- Spillover
- SPIN Selling
- Spotify Model
- Spring Animation
- Sprint
- Sprint Backlog
- Sprint Cadence
- Sprint Goal
- Sprint Planning
- Sprint Review
- SQL Injection
- Squad
- Staging Layer
- Stakeholder
- Standard Deviation
- Start-Stop-Continue
- Startup Stage
- State Diagram
- State Management
- Stateless
- Statement of Work
- Static Analysis
- Static Site Generation
- Statistical Power
- Statistical Significance
- Statistics
- Status Code
- Status Quo Bias
- Stepper
- Stock Option
- Story Mapping
- Story Point
- Storybook
- Strategic Alliance
- Strategic Priority
- Strategy
- Streak
- Stream Processing
- Stretch Goal
- Structured Data
- Structured Query Language
- Style Guide
- Subscription
- Substitute
- Subtask
- Success Criteria
- Success Plan
- Success State
- Sunset
- Supervised Learning
- Support Agent
- Support Operations
- Support SLA
- Support Ticket
- Survey
- Survivorship Bias
- Sustainable Pace
- Swimlane
- Switch Interview
- SWOT Analysis
- Synchronous Communication
- System Usability Scale
T
- T-shirt Sizing
- Tab Bar
- Table
- Table
- Tabs
- Tag Manager
- Tag-along Right
- Tagline
- Take-home Assignment
- Talent Pool
- TAM/SAM/SOM
- Target Market
- Targeting
- Task
- Task Flow
- Tax Invoice
- Taxonomy
- Team Invite
- Tech Debt Ticket
- Tech Lead
- Technical Debt
- Technical Interview
- Technical Product Manager
- Technical SEO
- Technical Support
- Template
- Term Sheet
- Termination Clause
- Terminology Consistency
- Terms of Service
- Territory
- Test
- Test Coverage
- Test-driven Development
- Testing
- Text Input
- Theme
- Theme-based Roadmap
- Thin Content
- Third-party Cookie
- Three Horizons
- Throughput
- Ticket
- Ticket Deflection
- Tiered Pricing
- Tiered Support
- Time to First Byte
- Time to First Value
- Time to Hire
- Time to Restore Service
- Time to Value
- Time to Wow
- Timebox
- Timeline Roadmap
- Timing Objection
- Title Tag
- Toast
- Toggle
- Token
- Tone and Manner
- Tooltip
- Top of Funnel
- Topic Cluster
- Total Addressable Market
- Total Rewards
- Touch Target
- Touchpoint
- Toxic Backlink
- Tracking Pixel
- Tracking Plan
- Trade Secret
- Trademark
- Training Data
- Training Data Rights
- Training Session
- Transaction
- Transactional Sales
- Transition
- Transparency
- Transport Layer Security
- Treatment Group
- Tree Shaking
- Tree Testing
- Tribe
- Trigger
- Triggered Message
- Trunk-based Development
- Turnover Rate
- Two-sided Market
- Two-way Door
- Type Scale
- Typeface
- TypeScript
- Typography
U
- UI Component
- UI Designer
- UI State
- Understandable
- Unicorn
- Unique Selling Proposition
- Unit Economics
- Unit Test
- Unlimited PTO
- Unmoderated Test
- Unsubscribe Rate
- Unsupervised Learning
- Upsell
- Uptime
- Urgency
- Usability
- Usability Metric for User Experience
- Usability Risk
- Usability Test
- Usage Depth
- Usage Frequency Ratio
- Usage Limit
- Usage Metrics
- Usage Signal
- Usage-based Pricing
- Usage-based Upgrade
- Usefulness
- User Experience
- User Flow
- User Generated Content
- User Identifier
- User Persona
- User Property
- User Research
- User Story
- Utility Navigation
- UTM Parameter
- UX Designer
- UX Honeycomb
- UX Research Methods
- UX Researcher
- UX Writer
- UX Writing
V
- Validated Learning
- Valuation
- Value First
- Value Proposition
- Value Risk
- Value Stream
- Value-based Pricing
- Value-Effort Matrix
- Van Westendorp
- Vanity Metric
- Variable Font
- Variable Reward
- Variance
- Variant
- Vector Database
- Velocity
- Vendor Assessment
- Venture Capital
- Version Control
- Vertical Integration
- Vertical Scaling
- Vesting
- Viability Risk
- Video Ad
- View-through Conversion
- Viral Coefficient
- Viral Loop
- Viral Surface
- Virtual Machine
- Vision
- Visual Design
- Visual Hierarchy
- Voice and Tone
- Voice of Customer
- Voluntary Churn
- Voting Right
W
- War Room
- Warm Lead
- Warranty
- Waste
- Waterfall
- Ways of Working
- Web Analytics
- Web App
- Web Content Accessibility Guidelines
- Web Performance
- Webhook
- Webinar
- WebSocket
- Weekly Active Users
- Weighted Shortest Job First
- White Label
- White Space
- Whitepaper
- Win Rate
- Win Rate
- Winback
- Wireframe
- Wizard of Oz MVP
- Word of Mouth
- Work Arrangement
- Work in Progress Limit
- Work Item
- Workation
- Workflow Orchestrator
- Workflow Status
- Working Backwards
- Working Capital
- Working Hour Cap